One On One Sports Branding
One On One Sports Branding
One On One Sports Branding
12 Oct 2003 — 0 Comments
Back in the spring, AIGA's Gain 2.0 published an interview with Thomas O'Grady, Creative Director for NBA Entertainment.
Back in the spring, AIGA's Gain 2.0 published an interview with Thomas O'Grady, Creative Director for NBA Entertainment.
With basketball season upon us, the article is a marvelous example of real-world design solutions, detailing improvements the league has made to embrace new rules, new garments, technology, and pop culture.
Gain is an excellent publication, and sadly, it is not published as often as I would like. Hopefully, Gain 3.0 is not too far off.
